Bilingual Sales Pamphlet Design

Objective:
Create a bilingual sales brochure that kept all of the colour content an exact match between the two languages, but have the correct amount of room for formating in both languages to save on excess printing costs. All pictures self taken and edited.

Process:
This project required focus on hierarchy and spacing to make sure all the text would have enough room for legibility in both English and French. The background colours also all had to pass accessibility checks with only black ink, as the only part that was unique in each print was the black text. All of the products had to be shot the same day with the same light, and cropped and colour corrected to work together in a harmonious set in the flier.